Second week blog

The business process I am choosing to talk about is the way American Express goes about extending credit card offers to people. First an individual buys some sort of goods somehow. Then the stores or businesses that they bought the goods from sells a list of those people to the credit card company. The credit card company gets the list and send out "offers" to those who are over 18 who have a good enough credit score. The cards they send out to people are not a guarantee that they will be approved for any amount on that card. American Express could implement a better information system to improve this process. Instead of sending out offers to people without knowing much about them, they should have a system to check people's backgrounds and if they currently have a back account anywhere thats been kept up for at least a year. This would filter out a bit of the people who are most likely to throw those offers in the trash.
This process does fall into the different systems that we discussed this week. An example of the process that would fall into the TPS could be the number of offers sent out and the number of call backs on a day to day basis. Going into another system, the MIS, the weekly or monthly list of people eligible for the offers would be an example of this type of system. The very instance of the article that we read is a great example of something that would fall into the DSS. It's not very common that a three year old girl gets a credit card offer and so then there must be a system to figure out stipulations on how to handle those uncommon situations. In the ESS, a report on the total numbers of offers being sent out and offers being accepted to help decisions about how to change the offers to make them more efficient.
This week I read chapter 2 and took an assessment in class over it. We discussed chapter 2 and I handed in my signed Plagiarism Statement. I read the case study on Jet Blue and the huge incident that happened in 2007 and then we discussed that on Thursday. We also got into our groups, which I already know the people in mine. And now I'm finishing up this weeks work by completing this blog on what we did this week.
This week we learned more about business processes and how they are basically how companies get a certain thing done. We discussed how any company most likely has many, many business processes that include: TPS (Transaction Processing Systems) on a day to day basis, MIS (Management Information Systems) on a weekly or monthly basis, DSS (Decision Support Systems) for uncommon and rare cases that occur, and the ESS (Executive Support System) on a yearly basis or on a time line big enough to help decisions about modifying long term plans. There is also the Enterprise Systems which are basically systems that spread across many different departments and systems.
Thats it for my second blog, hope you enjoyed it Dr. Petter!